Nasr City, Cairo
Experience Needed:3 To 5 Years
Gender: Female
The Marketing Executive is primarily responsible for:
- Assist in managing the department’s activities.
- Assist, implement, and track outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, email, social media, or digital campaigns, advertising, events planning etc.).
- Analyze and report on the performance and efficiency of campaigns.
- Conduct market research and analyze trends to identify new marketing opportunities.
- Write, proofread, and edit creative and technical content across different mediums.
- Create branded advertising campaigns, and support the marketing and design agencies by coordinating and collating content.
- Contribute to developing content marketing plans that include audiences, goals, schedules, content outlines, content maps, social content plans, etc.
- Work with external agencies and vendors to execute marketing programs.
- Brainstorm and develop ideas for creative marketing campaigns.
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
- Assist with presentations both remote and in person.
- Produce promotional materials including video.
- Organize promotional activities for new products/services.
- Attend and participate in marketing operations or events to increase brand awareness.
- Track and record all marketing activities, implement metrics to evaluate their success and amend marketing measures when necessary.
- Oversee and update the website(s).
- Develop and communicate through the company’s CRM (Customer Relationship Management) system.
- Undertake individual tasks of a marketing plan as assigned.
Job Requirements
- BSc/BA in marketing, communications or equivalent
- Experience 3:5 Yrs.
- Engineering background is preferred.
- Demonstrable experience in marketing data analytics and tools
- Exceptional communication and writing skills