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متخصص سوشيال ميديا
فى شركة Papyrus Localization
المقر: الجيزة
مطلوب خبرة 3 سنوات
التقديم اسفل شرح الوظيفة
Papyrus Localization
Social Media Specialist
About the job
📢 Hiring: Social Media Specialist 🌟
Join our team as a Social Media Specialist!
🚀 Your mission: create captivating content, master digital media planning, and lead impactful campaigns across platforms. 🎯
Responsibilities:
Possess comprehensive knowledge of the buying, planning, and reporting process in the realm of social media.
Demonstrate a deep understanding of the brand’s identity, values, and voice to ensure consistency across all social media platforms and create content that aligns with the brand image.
Stay up-to-date with the latest trends and developments in search, social media, mobile marketing, tracking, tagging, behavioral marketing, retargeting, and addressability.
Utilize available digital media planning tools to develop effective digital media plans.
Provide creative direction and feedback to the graphic designer and content writer to maintain brand coherence in visual and written content.
Develop a content strategy that incorporates engaging visual and written elements, catering to the target audience and aligning with content calendars.
Evaluate designs and copy to maintain high-quality standards, providing constructive feedback for improvement.
Demonstrate a passion for new and emerging website technologies, particularly in new environments.
Monitor, report, and analyze metrics data to gain valuable insights into campaign performance.
Deliver top-tier media planning for clients, showcasing a thoughtful understanding of how digital marketing can achieve and surpass objectives and goals.
Conduct in-depth campaign analysis, prepare reports, and offer optimization recommendations.
Adapt to the fast-paced social media landscape, experimenting with innovative approaches and tactics.
Oversee the budgeting process and performance evaluations, optimizing resources and fostering talent development.
Develop and manage influencer marketing campaigns and social media advertising initiatives.
Lead, shape, and implement social media strategies across various channels globally, including TikTok, Facebook, Instagram, and Twitter.
Utilize data to inform strategy, identify new opportunities, experiment with content and campaigns, and make data-driven decisions.
Qualifications:
Strong grasp of the digital environment and expertise in media planning and buying.
Exceptional communication skills, capable of interpreting client objectives and articulating media strategies effectively.
Demonstrated experience in SEO/SEM, marketing databases, email, social media, and/or display advertising campaigns.
Creative flair with a track record of identifying target audiences and devising engaging digital campaigns.
Proven ability to optimize landing pages and user funnels for enhanced performance.
Familiarity with website analytics tools like Google Analytics and others.
Proficiency in both English and Arabic languages.
Years of experience 3 is a MUST.