أخصائي وسائل التواصل الاجتماعي:
متطلبات الوظيفة :
- درجة البكالوريوس في التسويق أو مجال ذي صلة.
- معرفة أساسية بمنصات وسائل التواصل الاجتماعي مثل Facebook و Twitter و Instagram و LinkedIn و Pinterest.
- خبرة في استخدام وسائل التواصل الاجتماعي لأغراض مهنية.
- مهارات تواصل شفهية وكتابية ممتازة
About the job
About us:-
ArabyAds is a global technology company that empowers e-commerce marketing. It offers multiple digital advertising platforms across different touchpoints of a brand’s journey in a customer lifecycle ranging from customer acquisition, retention, and monetization.
Headquartered in Dubai, ArabyAds was founded in 2013 to leverage innovation and deliver measurable results to its advertisers with data-led, transparency-first & omnichannel marketing. Entrepreneur Middle East recognized ArabyAds as “The best e-commerce marketing platform 2021.”
We are a team of +400 passionate people across the Middle East, Europe, India & South East Asia and Africa. We are an agile, fast-growing, interdisciplinary team of passionate experts in media planning, influencer marketing, consumer research, developers & coders, data scientist, artificial intelligence, and machine learning with a shared mission to create sustainable value for our clients. ArabyAds is proud to be an equal opportunity employer regardless of your race, colour, gender, religion, age, disability, or marital status. We currently have people from 19 nationalities across our 13 locations and are happy to celebrate all festivals.
Senior Social Media Specialist Responsibilities:
– Create content for several social media platforms.
– Plan and schedule content in advance.
– Research new social media trends and hashtags.
– Work with the Marketing department to strategize content ideas.
– Use analytics tools to gauge the success of posts and campaigns.
– Develop, implement, and manage our social media strategy
– Define the most important social media KPIs
– Manage and oversee social media content
– Measure the success of every social media campaign
– Stay up to date with the latest social media best practices and technologies
– Use social media marketing tools such as Buffer
– Attend educational conferences
– Work in a multidisciplinary team with copywriters and designers
– Work to develop and refine our social strategy.
– Leverage existing content and schedule posts on various social media channels to help the Company communicate with our target audiences.
– Audit and analyze channel performance and translate data into actionable recommendations.
– Understand and develop our voice and understand what tools we should we using to monitor our platforms.
– Regular participation in online conversations that surround our content and brand, identify opportunities, answer comments, and be a community manager.
– Maintain awareness of new social media marketing techniques being used, as well as look for opportunities to innovate and develop new techniques.
– Present to key stakeholders on social and digital marketing performance and provide recommendations for optimization.
– Implement and optimize personalized, targeted marketing campaigns through our email and engagement studio platforms.
– Align with central marketing to broader social strategy and work toward digital KPIs.
– Design social media strategies to achieve marketing targets
– Manage, create, and publish original, high-quality content
– Administer all company social media accounts ensuring up-to-date content – Liaise with writers and designers to ensure content is informative and appealing
– Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches
– Facilitate client-company communication (respond to queries, get reviews, and organize chats and Q&A sessions)
– Prepare weekly and monthly reports on web traffic and ROI
– Communicate with industry professionals via social media to create a strong network
– Train internal teams to integrate and maintain a cohesive social media strategy
– Stay up-to-date with new digital technologies and social media best practices
Social Media Strategist Requirements:
– A bachelor’s degree in marketing or a related field.
– Familiarity with social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
– Experience using social media for professional purposes.
– Excellent verbal and written communication skills.
– Experience with graphic design and photo editing.
– Experience: 3-5 years experience in marketing, marketing communication, or project management
– Positive, enthusiastic, and confident attitude, strong leader with technical and business capabilities to align the business needs
– Creative Thinker.