Senior Media Buyer

Job Summary:
As a Senior Media Buyer, you will lead the planning and execution of media campaigns to achieve strategic objectives. Leveraging your expertise, you will negotiate and purchase advertising space across various channels while staying abreast of industry trends. Your focus will be on optimizing media budgets and ensuring the effective delivery of campaigns.
Responsibilities:
Develop media strategies aligned with client objectives.
Conduct market research and analyze audience data to inform media planning.
Negotiate and purchase advertising space across digital and traditional channels.
Collaborate with creative teams to develop compelling ad creatives.
Monitor and optimize media campaigns to achieve maximum ROI.
Stay updated on industry trends and emerging media opportunities.
Analyze campaign performance and provide insights for continuous improvement.
Mentor and guide junior media buying staff.
Requirements:
Proven experience as a Media Buyer 3+ years, preferably in a senior role.
In-depth knowledge of media planning and buying across various channels.
Strong negotiation and communication skills.
Analytical mindset with the ability to interpret campaign data.
Familiarity with advertising tools and platforms.
Creative thinking and problem-solving skills.
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