Digital Marketing Executive at Air Arabia

● Set social media plan objectives and KPIs for our platforms and make sure of the KPI’s achievement.

● Create creative social media content based on the marketing plan according to each social media platform.

● Brainstorm new and creative growth strategies.

● Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification.

● Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action.

● Set up and optimize company pages within each platform to increase the visibility of the company’s social content.

● Up-to-date with social media trends and best practices.

● Measuring and reporting on the performance of all digital marketing campaigns.

● Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.

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