Job Description
- Increasing awareness among customers about lighting and its practical applications and about the company’s products and brand.
- Participation in the development and implementation of marketing plans, whether for events or marketing campaigns for the company or for marketing of newly released products.
- Coordination and supervision of all advertising companies’ activities related to marketing activities.
- Create social media calendars and schedules for posts
- Content creating and post writing across social media different platforms (Facebook, Instagram, LinkedIn)
- Coordinate visual materials ideas and execution with the design team.
- Managing social media messages and comments
- Researching, negotiating and closing deals with advertising materials design companies to achieve marketing objectives and reduce costs.
- Collecting marketing data, analyzing data and translating the results into marketing recommendations to increase the efficiency of marketing plans, give warning indicators and determine the best pricing strategies, whether for the local or international market.
- Participate in the distribution of the marketing budget to achieve the required marketing objectives.
- Organizing and participating in marketing events and representing the company in local and international exhibitions.
- Using different sources to analyze data, whether paid or free on social media.
- Conducting marketing studies regarding competitors in the field and making competitive strategies to keep pace with the local and international market.