Content Creator Specialist- Carina Wear

Experience Needed:1 To 3 Years

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  • Revises all product creations done by the Website Coordinator and ensures that all is up to the highest standards before publishing on the website.
  • Monitors CARINA’s website traffic and enhances user experience.
  • Develops related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs.
  • Develops and implements an overarching content strategy.
  • Uses search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results.

Operational Excellence:

  • Creates content for CARINA’s new products to publish on the website to promote the brand.
  • Creates content for CARINA’s products to be published on a number of market places, such as Jumia, Noon and Amazon.
  • Create blog posts.
    • Translates product information from English to Arabic for Carina’s Website Arabic interface.
    • Responsible for contacting the influencer/blogger, selecting the outfit to be used in the video content that leads to conversion on CARINA’s website, handling all logistics of delivering the products to the influencer/blogger and returning them to CARINA’s warehouse.

     

    Customer Satisfaction:

    • Research trending fashion content and customer trends on CARINA’s website.

    Innovation

    • Acts as the Content Team’s focal point with influencers & bloggers.
  • Job Requirements

    • Bachelor’s degree in any discipline.
    • A diploma in Digital Marketing is highly preferred.
    • 1-3 years of proven working experience in such a field.
    • Fluency in English is a must
    • Fashion Retail Background preferred
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