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Responsibilities:
- Manage and train the rest of the team
- Stay up to date with the latest technology and best practices
- Manage and oversee different digital marketing channels
- Measure ROI and KPIs
- Prepare and manage digital marketing budget
- Oversee all the company’s social media accounts
- Measure and manage online content
- Track SEO and Google Analytics data and make complex analysis
- Build and inbound marketing plan
- Anticipate sales performance trends
- Organize and lead digital marketing team
- Research competition, investigate benchmarks and provide suggestions for improvement
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Qualifications :
- MA in Marketing, Digital technologies or similar relevant field
- “3 – 4 “years of experience as a Digital Marketing Director
- “3-4 “years of experience in developing and implementing digital marketing strategies
- In depth knowledge of different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
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