Brand Manager at Coca-Cola Company

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Key Roles & Responsibilities:

• Execution of marketing calendar including deployment of total DME and marketing program delivery against annual plan for assigned brand portfolios.

• Management of annual calendar and Total Brand DME and monthly adjustments (as part of cycle planning process).

• Execution of the marketing calendar; ATL paid media, roll out of brand creative, experiential, national promotions, launch of innovation.

• Execution accountability end to end from the point of handover from BU Marketing through until program post launch review (PLR).

• Execution of IMC toolkit as provided by Business Unit Marketing including full management of related media process from related communications architecture

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Job Requirements

• Minimum HND/Bachelor’s degree in Marketing or related field.

• 3 – 5 years marketing experience predominantly in executing marketing plans.

• Prefer some experience in sales, brand, category or shopper management experience.

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